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1、2023FinancialHighlightsGrossProfitMargin21.2%+4.2pptYoYSmartphones14.6%AIoT16.3%InternetServices74.2%.一AdjustedNetProfit1RMB19.3billion+126.3%YoYIncludingExpensesRelatedtoSmartEVandOtherNewInitiatives Defined as profit for the period, as adjusted by adding back (i) share-based compensation, (ii) net
2、 fair value changes on investments. (Iii) amortization of intangible assets resulting from acquisitions, (iv) changes of value of financial liabilities to fund investors, and (v) income tax effects of on-IFRS adjustments Expenses related to smart EV and other new initiatives exclude share-based comp
3、ensation expenses related to smart EV and other new initiatives of RMBO.8 billionRMB6.7billion2023BusinessHighlightsSmartphones#3GlobalMarketShareRanking112.8%GlobalMarketShare151marketsRankedTop3165marketsRankedTop51AccordingtoCanalys,byshipmentsin2023AsofDecember31,2023,excludingsmartphones,tablet
4、sandlaptopsInDecember2023,includingsmartphonesandtabletsAloT739.7millionAloTConnectedDevices2+25.5%YoYMainlandChinaMAU3+11.9million(8.3%)YoYGlobalMAU3+59.1million(10.2%)YoY14.5millionUserswith5orMoreConnectedDevices2+25.3%YoY641.2millionInternetServices155.6millionOctober 2023 Corporate Strategy Upg
5、raded to Human X Car x Home J Unveiled Our New Operating System Xiaomi HyperOS February 2024 Human x Car x Home j andXiaomi HyperOS LaunchedOverseasCorporateStrategyUpgradeHumanXCarXHomel;:vXiaomiHyperxaaosGlobalSmartphoneShipmentsRankedNo.3for14ConsecutiveQuartersVendor2023Shipments(MillionUnits)20
6、23MarketShareYoYShipmentsChangeApple229.120.1%-1.3%Samsung225.519.7%-12.6%Xiaomi146.112.8%-4.3%OPPO100.78.8%-11.2%Transsion92.68.1%26.6%Others347.930.5%-4.4%Total1,141.9100.0%-4.3%2023byQuarterGlobalSmartphoneShipmentsandMarketShareMarketShare(%)GlobalSmartphoneShipments(MillionUnits)Source:Canalys,
7、byshipmentsYoYChange-0.9ppt+5pptLeadingPositioninAllMajorMarketsGlobally2023SmartphoneShipmentsRankingandMarketShareNo.312.8%GlobalNo.3+1.2%8.9%AfricaNo.3 20.7% EuropeNo.3 16.0% Latin Americat No.3 16.9%IndiaI YoY Market Share Changet+2.4%1.3%No.3 14.1%Southeast AsiaNo.2 17.1%Middle EastNo.5 13.1%Ma
8、inland China+0.1%Source:Canalys,byshipmentsMainlandChinaSmartphoneUnitsSoldRankedNo.1inDecember2023MarketShareJ6.5%jJ5.9%Source:ByunitssoldinmainlandChina,accordingtothird-partydataSmartphonePremiumizationStrategyReapingRewardsContinuousSuperiorRatingsfromOurUsers11%Xiaomi14Ultra99%+Xiaomi14Series99
9、%+XiaomiMIXFold399%+Xiaomi13Ultra99%+Xiaomi13SeriesXiaomiMIXFold2Xiaomi12SUltra99%+99%+98%+PremiumSmartphoneas%ofTotalSmartphoneUnitsSoldinMainlandChina2MainlandChinaSmartphoneASP(RMB)RMB4,000-6,OOOSmartphoneMarketShare2inMainlandChinaSmartphoneMarketShare2Reached28.2%inQ42023202220232022202310Posit
10、ivereviewrateonJD.cominonemonthafterproductlaunch.ForXiaomi14Ultra,thepositivereviewrateonJD.comwascollectedbytheendofMarch18,2024.BasedonratingsfromXiaomiJDselfoperatedflagshipstoreByunitssoldinmainlandChina,accordingtothird-partydata.PremiumsmartphonesinmainlandChinaaresmartphoneswithretailpricesa
11、toraboveRMB3,000OfflineMarketShareSteadilyIncreasedinMainlandChinaAverageSingle-storeGMVbyYear1AverageSingle-storeGMVbyQuarter Average single-store GMV by year is calculated as the total GMV generated from offline retail stores in the year divided by the average of year, then divided by the number o
12、f months during that period Average single-store GMV by quarter is calculated as the total GMV generated from offline retail stores in the quarter divided by th avers the quarter, then divided by the number of months during that periodSmartphone Offline Market Share320222023Q42022Q12023Q22023Q32023Q
13、42023KeyAIoTCategoriesDeliveredSolidPerformancein2023霸WearablebandsrankedNo.2globally1WearablebandsrankedNo.2inmainlandChina1TabIetSSmartLargeHomeAppliancesTabletsrankedNo.3inmainlandChina1TabletsrankedTop5globally12inQ32023forthefirsttimeSmartlargehomeappliancesrevenuegrewaround40%YoYShipmentsofair
14、conditioners,refrigeratorsandwashingmachinesallregisteredrecordhighsOurFirstEV:XiaomiSU7SeriesFull-sizeHigh-performanceEco-technologySedanPricingtobeAnnouncedonMarch28,2024Covering59Storesin29CitiesNationwideAvailableforLaunchandDeliveryinParallel13Note:SpecificationsbasedonXiaomiSU7MaDie-CastingAutonomousSmart CabinDriv
